Urban culture, from the printed page to the web.
ACERO is METAL Magazine's urban culture title, in print and online, for Spanish and Latin readers: festivals and art, clubbing, video games and tech, beauty, film and series, plus its shop and podcasts. We built the website and the CMS behind it; design by Jorge Lorenzo.
The site has its own layouts for the home, articles, interviews, editorials and video, designed for desktop and mobile and set in Frick and Helvetica Neue. The editorial team publishes from the CMS we built behind it, and the same site carries the shop and the advertising. ACERO has twelve printed volumes so far and a Mexican edition, ACERO MX.
Design
Jorge Lorenzo's mock-ups set the home, articles, interviews, editorials and video.
Build
We turned them into the website, for desktop and mobile.
Publish
The editorial team publishes through the CMS we built behind it.
Sell
The same site carries the magazine's shop and its advertising.
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