Skip to content
#ai#cloud

Carvana Joyride

1.3M personalised AI videos

carvanajoyride.com ↗
> for carvana · via specialguestxai video · 2023
01· the project
> A project for Carvana, with SpecialGuestX.

1.3 million videos, one for each customer.

Carvana's Joyride campaign gave each customer a video about the day they bought their car: their name, the car, the date and place, and what was happening in the world that day. AI wrote the scripts and generated the images and voice, and a serverless render pipeline on AWS produced up to 300,000 videos an hour, more than 1.3 million in total.

> cat /works/carvana-1M-joyrides.md
TYPEAI VIDEO
CLIENTCARVANA
AGENCYSPECIALGUESTX
YEAR2023
LOCATIONUSA
built with
AWS LambdaGenerative AIText to speech3D
02· in numbers
1.3M+> personalised videos
300,000> renders per hour
50,000> 3D car models
6 h> of voice training
03· how it works
01

Data

Name, car, date and place of each purchase.

02

Script

AI writes a script with what was happening in the world that day.

03

Generate

Images and a trained voice are generated for each story.

04

Render

A serverless pipeline on AWS renders up to 300,000 videos an hour.

04· gallery
05· credits
for carvana. via specialguestx. AI - VIDEO - CLOUD. 2023
06· references

Working on something like this? Tell us what you need.

07· next project
> cd /works/blind-cap
Blind Cap> Wearable + app
> navbar collapsed · scroll to the end
Crowtec